Toxicologists, safety scientists, and risk assessors must convey the substance and importance of their work to non-toxicologists, but often the general public is skeptical, prone to questioning a scientist’s credibility due to mistrust, biases, censorship, and perceived conflicts of interest and issue advocacy. In this three-part webinar series, which features two speakers per webinar, these topics will be addressed through the lens of emerging scientific research and toxicological concerns. The speakers will provide insight drawn from their experiences and give pointers on how toxicologists can earn trust, particularly as related to the assessment of novel scientific and sustainable innovations. This series is organized and hosted by the SOT Sustainable Chemicals through Contemporary Toxicology and Ethical, Legal, Forensics, and Social Issues Specialty Sections.